Wondering about how to start a baking business from home? You’re at the beginning of an exciting journey. our 6-step guide will help you get going.
From getting to grips with baking from home regulations to actually selling your cakes from home, here’s what you need to know.
1: Clarity: You must be clear about what you are going into:
The stress, the risks, the time you will be putting in. Sometimes it will affect your relationships, and your friends and family may complain that you no longer spend much time with them( you can work it out though).
Are you ready to meet deadlines? No stories when your customers come for collection. Be sure that you will be able to cope with these conditions before you venture in. Baking is not for lazy folks.
2) Register your business:
Once you are sure that this is what you want to do, then think of a name for your business and register it with the Corporate Affairs Commission.
This is a very important step. If you can’t do it immediately, then plan for it. But note that if you are using a name that is not registered, you stand the risk of someone else registering that same name and that’s not so good because your customers may already be familiar with that name.
3) Invest in training: we cannot overemphasize this. This will help you have access to your trainer or tutor and somehow have the opportunity for mentoring or mentorship. You will have someone to run to when you need advice or help.
We know that you tube is there oo, and it’s a great way of learning, but you may never have access to the instructor the way you can have with your trainer.
And also their environment is different from ours so it means that experiences will differ, so your trainer may be in a better position to advise you.
There’s nothing like having someone who has experienced what you are looking for to show you the way. Your progress will be faster. You don’t have to make the mistakes he / she has made before.
Experience is not always the best teacher. Sometimes it’s better to learn from another person’s failure or success than to experience some things yourself.
4)Proper pricing: If you want to run a profitable business, you must pay attention to this. If you don’t get this, you are heading towards folding up.
Or you may just be seeing money, thinking that you are making profit, yet not having anything to show for it.
As a prerequisite to proper pricing, you need to know how much it costs you to run your business as a home baker or someone who has a shop.
So knowing the cost of running your business monthly is very important.
5) Get organized. Keep records of your income and expenditure monthly. It’s simple to do , but with a lot of discipline. In fact, this will help you to know your running costs.
Keep records of your equipment because they are your assets.
6) Have great products. The appearance and taste of your products will attract customers to you so you need to be mindful of what you turn out.
As a beginner, you need to work on your decorative skills.
You need to also work on the speed with which you decorate. Train yourself in such a way that you can bake and decorate in the shortest possible time.
This will help you to meet up with late orders while still keeping standards and therefore, making more money.
7. Market your business: People need to discover your wonderful cakes, so it’s important to think about marketing strategies.
As well as going to local events with your cakes and using social media to reach potential customers, think of other ways.
If you’re specializing in wedding cakes, you may be able to put flyers in a wedding dress shop, or develop a relationship with a local wedding venue, for example.
If you’re making vegan cakes, perhaps you can get permission to put flyers in a local vegetarian restaurant, or write a guest post for a popular vegan blog.
You could also try Google Pay Per Click (PPC) ads or Facebook advertising, although remember to narrow the audience down to your local area so that the adverts are only appearing for people within your delivery zone.